The U.S. Commercial Service has organized a Webinar Series focused on business opportunities in Latin America for Women-Owned Businesses (Panamá, Colombia, and Costa Rica). U.S. exports to Panama, Colombia, and Costa Rica totaled $41.2 Billion in 2022.
This Webinar Series is a great opportunity for women-owned U.S. companies representing best prospect sectors such as Healthcare, Agribusiness, Construction, Renewable Energy Systems, Information and Communication Technology (ICT), Cybersecurity, Automotive, Defense and Security, Oil and Gas Exploration and Production Equipment, Processed Food and Beverages, eCommerce, and Education. You will hear from U.S. Diplomats, local Government Officials and private sector experts to help you craft a market entry strategy.
The cost for each Webinar is just $25. Your organization can participate in one, two, or all Webinars. For more information or if you have any questions, please contact tradeamericas@trade.gov. These events are intended for U.S. Companies ONLY, incorporated under the laws of the U.S., with a product or service that has at least 51% U.S. content.
Whether you currently export to Colombia, Costa Rica, or Panama or are new to exporting, the importance of developing a strategic approach to these markets is critical to your success. This webinar series, from the U.S. Commercial Service, has been designed to help businesses strengthen the skills necessary to effectively do business in Colombia, Costa Rica, and Panama. Come learn how your company can be added to this impressive trading ecosystem.
Take advantage of this great opportunity and learn about:
*Your organization can participate in one, two or all Webinars. The cost for each Webinar is just $25.
Sara Hagigh
Senior International Trade Specialist @ Multilateral & Strategic Initiatives Team Office of Western Hemisphere U.S. Department of Commerce
Sara Hagigh brings 27 years’ experience as a team leader and senior international trade specialist at the U.S Department of Commerce, International Trade Administration (ITA). Sara has worked in industry and regional offices, including Europe, China and the Western Hemisphere. In each position, Sara has assisted U.S. small-medium business to export in growing markets overseas.
Sara has tackled several issues impacting U.S. small business exporting throughout the Western Hemisphere – from Canada to Chile. Examples include digital and 5G wireless communication, where Sara developed a 5G strategy to increase U.S. industry presence in wireless and digital markets. Currently, Sara is helping U.S. women-owned small business grow exports in the Western Hemisphere, as part of the Administration DEIA priority. ITA’s program is the “Global Diversity Export Initiative” (GDEI), assisting under-served communities grow their business internationally. Sara is co-leading the first-ever trade mission targeting U.S. women small businesses, which will travel to Panama, Costa Rica and Colombia March 10-15, 2024.
Previously, Sara served as Deputy Director in the Office of North America and the Office of China and Mongolia, leading high-performing teams assisting small-medium-business export to Canada and Mexico, and resolving barriers facing U.S. business exporting to China. Sara served in ITA’s Service Industries and Europe Offices and was a trade advisor to United States Senator Joseph Lieberman in 2004 as a Brookings LEGIS fellow.
Prior to government service, Sara practiced law with Baker & McKenzie and Hogan & Hartson and also worked at McKinsey & Company
Lisa White
Commercial Attaché/Agregada Comercial @U.S. Embassy Bogota
Elena Mendez
Regional Director, Eastern Region, Small Business Group @ Export-Import Bank of the United States
Andrea Cid
Managing Director @ Concept II Cosmetics
Originally from Santiago, Chile, Andrea has lived in 11 cities and is thrilled to call Miami her permanent home. After a successful career in real estate and banking, working for companies based in Latin America, the US, UK, and Asia, Andrea moved to Miami to be closer to family. Together with her brother she started her first business, Cid Botanicals. In 2016 the family purchased Concept II Cosmetics, a bath and body manufacturer in Doral. Seeing a gap in the market for product development and manufacturing, Andrea launched Miami Growth Machine, a manufacturing incubator for CPG start-ups. Working with entrepreneurs, Andrea is passionate about building an inclusive entrepreneurial ecosystem in Miami, where founders of all backgrounds can thrive. Andrea has a degree in Economics from Harvard College and an MBA from The Wharton School. She is a founding member of the South Florida Harvard Alumni Entrepreneurs.
Dr. Georgette Fraser-Moore
President & CEO @ Transformation Lead LLC
Dr. Georgette Fraser-Moore, affectionately known as "Dr. Gee," is an esteemed figure in the realm of Technology, Digital Transformation, Cybersecurity, and Enterprise Solutions. As the President and CEO of Transformation Lead LLC, she oversees a global company with offices in the United States and Africa, leading Digitization, Cyber Risk, and Enterprise Architecture implementation for Fortune n500 Companies and Government organizations. Her firm, renowned for its innovative approaches, specializes in guiding organizations through digital transformation and operational changes.
With over two decades of experience in IT strategy and business operations, Dr. Fraser-Moore's expertise spans various industries. Her leadership skills and strategic vision have been instrumental in driving significant transformations at top-tier clients such as Delta Airlines and Goldman Sachs, among others.
As a respected thought leader in the IT Industry, Dr. Fraser-Moore's insights have graced pages of prominent publications like Forbes, USA Today, New York Newsday, and Black Enterprise Magazine. Her academic background is equally impressive, holding a Doctorate in Organizational Change and Leadership from the University of Southern California. Her dissertation, titled “Bridging the Gap of Gender Equity in Entrepreneurship,” highlights her commitment to social issues.
Outside her professional sphere, Dr. Fraser-Moore is a committed family woman and a mother. Her philanthropic work is notable, especially her efforts in advancing underserved communities' workforce initiatives and advocating for gender equity and diversity. She has been honored with prestigious awards, including the Presidential Service Award from President Barack Obama in 2016, the International Woman of Excellence Award in 2019, and the Advancing Women in Technology Award in 2022. Furthermore, her influence extends through her active participation on various boards and advisory councils.
Her work in the tech industry, her dedication to societal betterment, and her role in leading a global company with a Global presence make her a unique and influential presence in the tech world and beyond.
Shadetra S. Robinson
State Trade Expansion Program (STEP) National Director @ U.S. Small Business Administration
This site uses cookies to provide essential functionalit and, to help us understand how people find and use the site.
Select Accept to consent or Reject to decline non-essential cookies for this use.