9:00 AM to 4:00 PM
(GMT-07:00) Pacific Time (US and Canada)
Date: 9:00am - 4:00pm PDT on Tuesday, September 10, 2024 
Venue (in-person only): USPTO Silicon Valley Regional Office, 26 S. Fourth Street, San Jose, CA 
Cost: Registration includes continental breakfast and lunch
  • FREE for the first 50 registered small California-based businesses (sponsored by GO-Biz)
  • $50 for medium, large, or non-California businesses

The Roadshow delivers critically important information about intellectual property to the audience that needs it most—startups, entrepreneurs, small and medium-sized businesses, independent creators, and inventors. The information is presented by experts who deal with intellectual property issues, including from multiple government agencies (U.S. Patent and Trademark Office, U.S. Copyright Office, U.S. Customs and Border Protection, Federal Bureau of Investigation, etc.). 

Participants will learn information vital to competing in an increasingly global environment:
  • How to identify and protect your company’s various intellectual property assets (trademarks, patents, copyrights, and trade secrets)
  • Mechanisms for obtaining IP protection in overseas markets and strategies for determining where to seek protection
  • How to combat counterfeits on international e-commerce sites
  • U.S. government resources available to help U.S. businesses with intellectual property issues
  • Live, in-person, step-by-step trademark recordation with U.S. Customs & Border Protection personnel (please bring a laptop)
  • One-on-one meetings available, with all speakers 


9:00 - 9:15 Registration, Check-in, and One-on-One sign-up
9:15 – 9:30 Welcome and Opening Remarks  – U.S. Department of Commerce, International Trade Administration
9:30 – 10:15 USPTO Regional Office Presentation: Focus on Patents – Stephen Koziol, U.S. Patent & Trademark Office
10:15 – 10:30 Break
10:30 – 11:00 Copyright and Your Business's Creative Works:  How Copyright Impacts You – George Thuronyi, U.S. Copyright Office
11:00 – 11:45 Protecting your Trademarks in the United States – Jason Lott, U.S. Patent & Trademark Office
11:45 – 12:30 CBP’s IPR Border Enforcement RegimeSuzanne Schultz, U.S. Customs & Border Protection
12:30 -1:30 Lunch & One-on-One Meetings
1:30 – 2:15 FBI Presentation 
2:15 – 2:30 Remarks from Sponsors
2:30 – 2:55 Supporting Exporters and the STOPfakes ProgramMichelle Sara King, U.S. Department of Commerce, International Trade Administration
2:55 – 3:00 Closing Remarks
3:00 – 4:00 One-on-One Meetings
3:00 – 4:00 (Optional) On-Site Help with the Recordation Process - CBP staff will provide on-site assistance to navigate the recordation application portal and process. Trademark recordation is $190 per international class of goods, and copyrights are $190 per application; it takes about 40 minutes. Sign-up sheet available during morning registration and through-out the day. Participants are encouraged to bring their laptops for this hands-on exercise.

For questions about this event, please email Joanne Vliet ( or Cindy Ma (


We invite you to explore the wide variety of events that we offer to help U.S. companies expand their global sales.